Opinion mining (OM) is an emerging field of text mining. The main objective is to discover valuable opinions expressed in the text. This research approach is especially useful for extracting ideas from online resources.
My primary research is to develop an OM framework toward to business needs. My goal is to establish a common board for using OM in business. To achive this goal I explore the organizational needs in field of marketing (collecting consumer information) and develop a framework which is able to support these information collecting functions.